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 " I'm convinced that about half of what separates the successful entrepreneurs from the non-successful ones is pure perseverance. " Steve Jobs Orange County and Southern California Professionals - You are invited to The Orange County Business Networking Mixer on January 30. Bring on plenty of business cards, your best pitch and smiles at the Orange County Business Networking Mixer hosted by oGoing on Thursday, January 30 at Saagar, Fine Indian Cuisine restaurant in Newport Beach. OC Business Mixer will include fun intros, plenty of laughs, speed networking, sit-down dinner and mingling. Raffle: $300 worth of latest productivity software from Microsoft will be raffled. RSVP for the OC Mixer Our Mixer schedule is as follows: 6 pm to 6:30 pm Registration 6:30 pm to 7:30 pm Networking 7:30 pm to 8:30 pm Sit-down Dinner, Keynote Speaker and One-Minute Member Intros Our Speaker this month is Success Academy Founder Mel Ethan Cutler Mel Ethan Cutler is a serial entrepreneur, vi...

Have you become a NatraGood member yet? Has NatraGood changed your life? NatraGood Members and Entrepreneurs enjoy the nutritional benefits from their health products and as they experience results such as increased energy, weight loss and an overall sense of well being, sharing their stories becomes a way of life. It gets better though. NatraGood's Healthy Rewards Program is built around the philosophy of Members helping others reach their nutritional goals and feel NatraGood™. Their members have the opportunity to build their own truly successful and fulfilling home based business using their long term and loyal Customer focused model. Experiences that matter.   NatraGood team of Leaders understand the best way to build a solid and successful foundation for business is to focus on sharing experiences with potential customers first. Interestingly (and not surprisingly), they have a family oriented culture that crosses their entire organization and their Members share in bonus pool...

Why is entrepreneurship so hard?  1. It starts with the word itself: It's a really long word to speak and spell. Try it without a spell checker. 2. There are no rules to becoming a successful entrepreneur - who do you really learn from? 3. We hear stories from the really successful entrepreneurs - we begin to think it's easy. 4. Most entrepreneurs fail - since our society doesn't celebrate failures, often we don't learn from these. 5. It requires a lot of things to hit that home run: plan, idea, money, 24/7 work, frugality, time, execution, people, passion, perseverance, timing, marketing, technology, mentor, health, balance, fun and focus. I wish all startup founders and entrepreneurs lots of success in 2014! Rock the boat entrepreneurs!! Connect with me on oGoing

Do Greeting Cards Increase Customer Loyalty?  After reviewing client data, a local veterinarian realized he had a high percentage of clients that used him once or twice. But for some reason, the repeat and loyal customer base was waning. After tuning up the office’s internal structure, the doctor began looking for a cost effective strategy to remain connected to his clients, remind customers of his services, and increase loyalty. The veterinary clinic settled on a #greeting card initiative and sent them generously. If a client came to the office with a new pet, a card was sent welcoming them to the “family.” If a customer came in with a sick animal, a get well soon card was mailed within 24 hours of their visit. A client who recently lost a beloved pet called the office after receiving a card and said, “I needed that card today. It made me feel loved, cared for, and not simply a #customer. Thank you. I could never think of using anyone else for my pet needs.” It may sound like such...

Meet Dan Koven, persistent Orange County Entrepreneur focused on Health Insurance for Small Business and Families How did you get started?  Allan Koven CLU, my father and founder started Koven Insurance over 35 years ago in Anaheim. I joined the business 5 years ago after selling an internet company I was a co-owner of based in Newport Beach. We’ve been a true “family-based” business since inception and intend to keep it that way. Community, service and personal connection is very important to us. We tell people that it doesn’t cost a penny more to use an experienced agent. That’s a value added fact. How is your business doing?  With Obamacare’s inception becoming law in a matter of mere months, we’re working hard as advisors to understand every aspect of this landmark health insurance legislation reform. It’s been a roller coaster of a year so far but we’re confident that with client education and patience and our ability to help navigate these tricky waters, it will, eventua...

Are you thinking of leaving your corporate life and becoming an entrepreneur? Before you quit your day job that actually pays and start day dreaming, think of whether you fit the entrepreneurship mold... “I have not failed. I’ve just found 10,000 ways that won’t work.” - Thomas Edison Here is what could be in store for you: 1. Long, thankless days of hard work  (sure you are building something of great value, but don't expect to hear "Thank You" from anyone until they use your products and services and even then...) 2. Upfront and ongoing investment of money and resources  (what, you thought you don't need to invest your hard-earned money to start something. Welcome to the real world!) 3. Bank loans and growing debt that could ruin you financially  (enough said, watch out! you may have to tell your creditors to wait and wait and wait... until they get antsy) 4. Hard Truth that No one wants to invest in your company  (angel investors think you don't have the best ...