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Apple's Innovation Strategy - Learn How Apple Innovates Business Innovation eBook and Report Deployed by 1,000+ innovators worldwide! How did Apple, the #1 innovative company in the world, innovate and create game-changing innovations such as the iPod, iTunes, iPhone, iPad and more? What is Apple's secret recipe for innovation success? What is Apple's Innovation Strategy and Innovation Process? Download these Apple Innovation insights, case study and report, and innovate like Apple... and think like Steve Jobs, the top innovator and CEO of Apple (until 2011). "There's an old Wayne Gretzky quote that I love. 'I skate to where the puck is going to be, not where it has been.' And we've always tried to do that at Apple. Since the very very beginning. And we always will." — Steve Jobs, Apple CEO, Co-Founder and Chairman (1955-2011) Apple innovates through: •  Creativity and Innovation •  Innovation Process •  Innovation in Products •  Innovation i...

11 Innovation Ideas To Change Apple " The most important thing to Apple is to make the best products in the world that enrich customers’ lives . That’s our high-order bid. That means that we aren’t interested in revenue for revenue’s sake. We could put the Apple brand on a lot of things and sell a lot more stuff, but that’s not what we’re here for. We want to make only the best products. " Apple CEO Tim Cook (during the Apple earnings call on January 23, 2013) Apple (NASDAQ: AAPL) is one of the top 20 innovators of the Innovation Index .  Apple stock got hammered after the earning s, and many analysts are predicting rough seas in the quarter ahead. Some are even questioning CEO T im Cook's vision and strategy. ( Check my earlier article: Why is Apple getting killed ? ) Here are my 11 Innovation Idea s to Change Apple: 1. Real new innovations - Apple needs to go back to the drawing board and create breakthrough products. Not just basic product refreshes, and adding c...